What to Expect as a Client:

Your First Month with Us

At Bluecraft Leads, we pride ourselves on our streamlined and effective onboarding process. Within the first month, we'll guide you through our step-by-step approach designed to deliver results and set a strong foundation for your lead generation efforts. Below, we've outlined what you can expect in your initial month as a client.

Learn More
Your First Month with Bluecraft Leads

Step 1: Onboarding and Strategy Calls

We kick things off with a series of one-on-one calls to establish a solid understanding of your business and target audience. These include:

  • Onboarding Call: A deep dive into your business offerings, services, and ideal customer profiles.
  • Strategy Calls (1-3 sessions): Collaborating with you to design a customized go-to-market strategy, complete with messaging angles and essential sales assets.

Step 2: Building Your Lead Generation System Infrastructure

Next, we create a robust infrastructure tailored for high-volume lead generation while maintaining excellent email deliverability. This involves:

  • Look-Alike Domains: Purchasing domains similar to your main domain (e.g., gobluecraftleads.com) to enhance campaign deliverability.
  • Email Inbox Rotation: Setting up multiple email accounts per domain to distribute campaign sending volumes, ensuring deliverability while reaching a large audience.
  • System Integration: Fully integrating you into our system and granting you access to tools that support your sales operations and campaign management.

Step 3: Crafting Effective Email Copy

Our team writes compelling email copy designed to resonate with your target audience. Each email is crafted to clearly communicate the value of your offerings and includes:

  • Value Propositions
  • Case Studies
  • Risk Reversals
  • Call-to-Actions

Step 4: Sourcing Targeted Leads

We source thousands of leads tailored to your ideal customer profile using advanced tools like Apollo. Leads are filtered by criteria such as:

  • Job Titles
  • Industry
  • Employee Size
  • Revenue
  • Technologies Used

Step 5: Developing Hyper-Personalized Email Angles

To maximize engagement, we enrich lead data and craft hyper-personalized email content. Using tools like Clay, we:

  • Clean and organize lead lists.
  • Scrape data from LinkedIn profiles or company websites.
  • Use our in-house AI prompts to generate hyper-personalized sentences for each lead.

Step 6: Campaign Launch and Monitoring

Once everything is in place, we upload the email accounts, email copy, and personalized lead lists into our email-sending tools like Instantly. From there:

  • Campaign Monitoring: We monitor inboxes and set up custom automations to alert our team (and you, if desired) of replies.
  • Lead Engagement: Our team starts conversations with respondents to convert them into meetings.

Step 7: Booking Meetings and CRM Management

Finally, we ensure every lead who responds positively is seamlessly booked into your calendar. Using automation tools like Zapier, we:

  • Automatically transfer contact details into your CRM upon receiving interest.
  • Organize leads in your sales pipeline based on their actions (e.g., replies, booked appointments).
  • Sync with your calendar to book meetings and send appointment reminders.
Your First Month with Bluecraft Leads

A High-Level Overview of Your First Month

This detailed process ensures we hit the ground running and deliver tangible results in just 30 days. While there are additional nuances to our approach, this overview provides a glimpse into what you can expect as a client.

Have questions or want to learn more? Feel free to book a call - we'd be happy to discuss further.

Schedule a Demo

Meet "The Lawrence Brothers"

Cousins Stephen and Michael Lawrence bring their shared passion for precision and innovation to every cold email system they build. Together, they've engineered a breakthrough approach that combines strategic expertise with technical mastery.

Stephen Lawrence - Chief Go-To-Market Strategist

Stephen Lawrence

Chief Go-To-Market Strategist

From testing hypersonic missiles at Lockheed Martin to architecting high-performance cold email systems, Stephen brings elite-level precision to lead generation strategy. As Bluecraft's Chief Go-To-Market Strategist, he combines his top-of-class engineering background from the University of Florida with deep marketing expertise to help B2B companies transform cold email into their most predictable revenue channel. Stephen has engineered winning go-to-market strategies for over 20 companies, focusing on offer optimization and campaign strategy that delivers consistent, qualified sales meetings.

Philosophy: "Precision in strategy unlocks exponential results—your lead generation system should be a science, not a gamble."

Michael Lawrence - Chief Go-To-Market Operator

Michael Lawrence

Chief Go-To-Market Operator

Combining enterprise sales expertise from KPMG with advanced technical innovation, Michael drives the flawless execution of Bluecraft's cold email systems as Chief Go-To-Market Operator. His background in generating meetings with Fortune 500 companies, coupled with deep expertise in AI automation and infrastructure development, ensures every system we build operates at peak performance. Michael oversees the seamless integration of advanced AI tools, quality assurance, and operational excellence, transforming strategic vision into technical reality for our clients' cold email campaigns.

Philosophy: "Build systems that run like clockwork—AI and innovation unlock your lead generation potential. Every detail matters in execution."

Schedule A B2B Lead Generation Demo

Schedule a demo call with us below by selecting a time that works for you